Cartier Showroom “Cartier Rendez-Vous”
Paris, 2021
Annual Parisian showroom to reveal and showcase new products to the international press.
For the 12th edition of “Cartier Rendez-Vous”, Atelier LUM designs and produces the event’s scenography in a spacious apartment in Paris. Inspired by the graphic universe of the game, this “playful rendez-vous” immerses guests in a reimagined chess experience. Guests navigate through the space, guided by a checkerboard to discover all the products. Each of the five product universes is presented with its unique codes, while maintaining a global intimate atmosphere.
Paris, 2021
