Louis Vuitton Fragrances Press Day
Paris, 2022
International press day in Paris to present the three latest fragrances of the House: “City of Stars”, “Fleur du Désert” and “Spell on You”.
Atelier LUM designs and produces an immersive scenography on the sumptuous rooftop of 2 Rue du Pont Neuf, which links the colourful universes of each perfume to offer a unique visual and olfactory journey. The bottles are highlighted by the use of coloured sand and mirrors to multiply the space, and therefore accentuate the feeling of suspension.
Paris, 2022







