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	<title>Watchmaking - Atelier LUM</title>
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	<description>Atelier LUM est une structure créative multidisciplinaire spécialisée dans la direction artistique, les architectures éphémères, la création et la production d’événements. création / conception • développement concept • maquette /prototypage • production scénographie • lumière • son • vidéo • scénographie • architecture d’intérieurs • conférence de presse • muséographie • stands • soirée • présentation produit • design d’édition • luxe • mode • horlogerie • joaillerie • cosmétique • architectures • design</description>
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	<title>Watchmaking - Atelier LUM</title>
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		<title>Virtuosity</title>
		<link>https://www.atelierlum.com/work/virtuosity/</link>
		
		<dc:creator><![CDATA[lum]]></dc:creator>
		<pubDate>Mon, 16 Feb 2026 15:14:40 +0000</pubDate>
				<guid isPermaLink="false">https://www.atelierlum.com/?post_type=work&#038;p=3665</guid>

					<description><![CDATA[<p><img width="2560" height="1769" src="https://www.atelierlum.com/wp-content/uploads/2026/02/POST-2-2-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" fetchpriority="high" /></p>For the launch of its new High Jewelry collection, Louis Vuitton entrusted Atelier LUM with the creative concept and full production of an immersive event set within a historic fortress on the island of Mallorca. Designed as an exclusive journey, the event unfolds across multiple spaces — from High Jewelry and Watchmaking collections to private…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1769" src="https://www.atelierlum.com/wp-content/uploads/2026/02/POST-2-2-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" /></p>For the launch of its new High Jewelry collection, Louis Vuitton entrusted Atelier LUM with the creative concept and full production of an immersive event set within a historic fortress on the island of Mallorca. Designed as an exclusive journey, the event unfolds across multiple spaces — from High Jewelry and Watchmaking collections to private…]]></content:encoded>
					
		
		
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		<title>High-End Showroom “Savoir rêver” 2024</title>
		<link>https://www.atelierlum.com/work/savoir-rever-2024/</link>
		
		<dc:creator><![CDATA[lum]]></dc:creator>
		<pubDate>Mon, 16 Feb 2026 14:13:11 +0000</pubDate>
				<guid isPermaLink="false">https://www.atelierlum.com/?post_type=work&#038;p=3560</guid>

					<description><![CDATA[<p><img width="2560" height="1706" src="https://www.atelierlum.com/wp-content/uploads/2026/02/LV-CHEVAL-BLANC-24_-2-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" /></p>At the Cheval Blanc Hotel Paris, Louis Vuitton presents its exclusive collections. For the 4th edition of Louis Vuitton x Cheval Blanc, Atelier LUM created an immersive showroom. The concept, &#8220;l&#8217;Âme du Voyage&#8221;, is an ode to the house philosophy: let yourself be transported to daydreaming. From a boat, then aboard a train, visitors will…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1706" src="https://www.atelierlum.com/wp-content/uploads/2026/02/LV-CHEVAL-BLANC-24_-2-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>At the Cheval Blanc Hotel Paris, Louis Vuitton presents its exclusive collections. For the 4th edition of Louis Vuitton x Cheval Blanc, Atelier LUM created an immersive showroom. The concept, &#8220;l&#8217;Âme du Voyage&#8221;, is an ode to the house philosophy: let yourself be transported to daydreaming. From a boat, then aboard a train, visitors will…]]></content:encoded>
					
		
		
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		<title>High-End Showroom &#8220;Savoir rêver&#8221;</title>
		<link>https://www.atelierlum.com/work/high-end-showroom-savoir-rever/</link>
		
		<dc:creator><![CDATA[lum]]></dc:creator>
		<pubDate>Tue, 13 Feb 2024 13:24:58 +0000</pubDate>
				<guid isPermaLink="false">https://www.atelierlum.com/?post_type=work&#038;p=3367</guid>

					<description><![CDATA[<p><img width="2560" height="1707" src="https://www.atelierlum.com/wp-content/uploads/2024/02/1-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>Presentation of exclusive collections at the Cheval Blanc Hotel in Paris. Atelier LUM designs and produces all the scenography that is part of the strong architecture designed by Peter Marino. The concept is an ode to craftsmanship and avant-garde creativity, expressed through the fusion of materials. Leather, malting expertise and chrome elements embody Louis Vuitton’s…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1707" src="https://www.atelierlum.com/wp-content/uploads/2024/02/1-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>Presentation of exclusive collections at the Cheval Blanc Hotel in Paris. Atelier LUM designs and produces all the scenography that is part of the strong architecture designed by Peter Marino. The concept is an ode to craftsmanship and avant-garde creativity, expressed through the fusion of materials. Leather, malting expertise and chrome elements embody Louis Vuitton’s…]]></content:encoded>
					
		
		
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		<title>High-End Showroom &#8220;Savoir-Faire&#8221;</title>
		<link>https://www.atelierlum.com/work/high-end-showroom-savoir-faire/</link>
		
		<dc:creator><![CDATA[arnhembraun]]></dc:creator>
		<pubDate>Thu, 01 Jun 2023 13:38:17 +0000</pubDate>
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					<description><![CDATA[<p><img width="2560" height="1703" src="https://www.atelierlum.com/wp-content/uploads/2023/06/LV-MONACO-1-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>High-end showroom on the 300m² terrace of the Maybourne Riviera Hotel, to showcase Louis Vuitton’s most exclusive product categories. Atelier LUM conceives and produces the entire scenography perched in the upper part of Monaco, in the picturesque village of Roquebrune-Cap-Martin. The concept is an ode to the French Riviera spirit and to the picturesque architecture…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1703" src="https://www.atelierlum.com/wp-content/uploads/2023/06/LV-MONACO-1-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>High-end showroom on the 300m² terrace of the Maybourne Riviera Hotel, to showcase Louis Vuitton’s most exclusive product categories. Atelier LUM conceives and produces the entire scenography perched in the upper part of Monaco, in the picturesque village of Roquebrune-Cap-Martin. The concept is an ode to the French Riviera spirit and to the picturesque architecture…]]></content:encoded>
					
		
		
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		<title>Inaugural Dinners 13 Paix</title>
		<link>https://www.atelierlum.com/work/inaugural-dinners-13-rue-de-la-paix/</link>
		
		<dc:creator><![CDATA[arnhembraun]]></dc:creator>
		<pubDate>Tue, 23 May 2023 13:50:26 +0000</pubDate>
				<guid isPermaLink="false">https://www.atelierlum.com/?post_type=work&#038;p=347</guid>

					<description><![CDATA[<p><img width="2560" height="1703" src="https://www.atelierlum.com/wp-content/uploads/2023/06/2-copie-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>Series of inaugural dinners for the reopening of the mythical Cartier address, 13 Rue de la Paix, the beating heart of the House&#8217;s retail experience. Atelier LUM designs and produces five highly immersive and creative dinners that offer friends of the house, VIP clients and journalists the opportunity to preview the boutique during an exclusive…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1703" src="https://www.atelierlum.com/wp-content/uploads/2023/06/2-copie-1-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>Series of inaugural dinners for the reopening of the mythical Cartier address, 13 Rue de la Paix, the beating heart of the House&#8217;s retail experience. Atelier LUM designs and produces five highly immersive and creative dinners that offer friends of the house, VIP clients and journalists the opportunity to preview the boutique during an exclusive…]]></content:encoded>
					
		
		
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		<title>High-End Showroom &#8220;Savoir-Faire&#8221;</title>
		<link>https://www.atelierlum.com/work/high-end-showroom-savoir-faire-2/</link>
		
		<dc:creator><![CDATA[arnhembraun]]></dc:creator>
		<pubDate>Sun, 14 May 2023 14:00:28 +0000</pubDate>
				<guid isPermaLink="false">https://www.atelierlum.com/?post_type=work&#038;p=382</guid>

					<description><![CDATA[<p><img width="2560" height="1706" src="https://www.atelierlum.com/wp-content/uploads/2023/05/3-copie-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>High-end showroom in the 650 SQM private suites on the upper floors of the Cheval Blanc Hotel, to showcase to exclusive clients high-end pieces. Atelier LUM designs and produces the entire scenography which fits into the strong architecture designed by Peter Marino. The concept is an ode to audacity and craftsmanship, expressed through the creation…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1706" src="https://www.atelierlum.com/wp-content/uploads/2023/05/3-copie-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>High-end showroom in the 650 SQM private suites on the upper floors of the Cheval Blanc Hotel, to showcase to exclusive clients high-end pieces. Atelier LUM designs and produces the entire scenography which fits into the strong architecture designed by Peter Marino. The concept is an ode to audacity and craftsmanship, expressed through the creation…]]></content:encoded>
					
		
		
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		<title>High-End Showroom &#8220;Savoir-Faire&#8221;</title>
		<link>https://www.atelierlum.com/work/high-end-showroom-savoir-faire-3/</link>
		
		<dc:creator><![CDATA[arnhembraun]]></dc:creator>
		<pubDate>Thu, 11 May 2023 14:04:11 +0000</pubDate>
				<guid isPermaLink="false">https://www.atelierlum.com/?post_type=work&#038;p=395</guid>

					<description><![CDATA[<p><img width="2560" height="1707" src="https://www.atelierlum.com/wp-content/uploads/2023/06/04-2-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>High-end showroom in the 650 SQM private suites on the upper floors of the Cheval Blanc Hotel, to showcase to exclusive clients high-end pieces. Atelier LUM designs and produces the entire scenography which fits into the strong architecture designed by Peter Marino. The concept is a tribute to French savoir-faire and craftsmanship, expressed through pure,…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1707" src="https://www.atelierlum.com/wp-content/uploads/2023/06/04-2-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>High-end showroom in the 650 SQM private suites on the upper floors of the Cheval Blanc Hotel, to showcase to exclusive clients high-end pieces. Atelier LUM designs and produces the entire scenography which fits into the strong architecture designed by Peter Marino. The concept is a tribute to French savoir-faire and craftsmanship, expressed through pure,…]]></content:encoded>
					
		
		
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		<title>Design Object &#8220;Code Coco&#8221;</title>
		<link>https://www.atelierlum.com/work/design-object-code-coco/</link>
		
		<dc:creator><![CDATA[arnhembraun]]></dc:creator>
		<pubDate>Sun, 09 Apr 2023 13:35:05 +0000</pubDate>
				<guid isPermaLink="false">https://www.atelierlum.com/?post_type=work&#038;p=306</guid>

					<description><![CDATA[<p><img width="2560" height="1707" src="https://www.atelierlum.com/wp-content/uploads/2023/06/CHANEL_1_H-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>Design and production of a mirrored totemic object to reveal the new Chanel Code Coco Watch. Atelier LUM collaborates with Chanel to design and produce an enigmatic object, inviting visitors to free the Code Coco Watch from its secure case. Drawing inspiration from the distinctive elements of the &#8220;Code Coco&#8221; collection, a monolithic mirrored totem…]]></description>
										<content:encoded><![CDATA[<p><img width="2560" height="1707" src="https://www.atelierlum.com/wp-content/uploads/2023/06/CHANEL_1_H-scaled.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" /></p>Design and production of a mirrored totemic object to reveal the new Chanel Code Coco Watch. Atelier LUM collaborates with Chanel to design and produce an enigmatic object, inviting visitors to free the Code Coco Watch from its secure case. Drawing inspiration from the distinctive elements of the &#8220;Code Coco&#8221; collection, a monolithic mirrored totem…]]></content:encoded>
					
		
		
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