https://www.atelierlum.com/expertises/launch-event/ Atelier LUM est une structure créative multidisciplinaire spécialisée dans la direction artistique, les architectures éphémères, la création et la production d’événements. création / conception • développement concept • maquette /prototypage • production scénographie • lumière • son • vidéo • scénographie • architecture d’intérieurs • conférence de presse • muséographie • stands • soirée • présentation produit • design d’édition • luxe • mode • horlogerie • joaillerie • cosmétique • architectures • design Wed, 25 Mar 2026 15:55:16 +0000 en-US hourly 1 https://www.atelierlum.com/wp-content/uploads/2023/10/cropped-favicon-32x32.png https://www.atelierlum.com/expertises/launch-event/ 32 32 https://www.atelierlum.com/work/virtuosity/ Mon, 16 Feb 2026 15:14:40 +0000 https://www.atelierlum.com/?post_type=work&p=3665

For the launch of its new High Jewelry collection, Louis Vuitton entrusted Atelier LUM with the creative concept and full production of an immersive event set within a historic fortress on the island of Mallorca. Designed as an exclusive journey, the event unfolds across multiple spaces — from High Jewelry and Watchmaking collections to private…]]>

For the launch of its new High Jewelry collection, Louis Vuitton entrusted Atelier LUM with the creative concept and full production of an immersive event set within a historic fortress on the island of Mallorca. Designed as an exclusive journey, the event unfolds across multiple spaces — from High Jewelry and Watchmaking collections to private…]]> https://www.atelierlum.com/work/opening/ Mon, 16 Feb 2026 15:02:07 +0000 https://www.atelierlum.com/?post_type=work&p=3628

Creative Direction in collaboration with Matière Noire Production by Atelier Lum Atelier Lum produced a series of events to celebrate the inauguration of the new Fondation Cartier site at Palais Royal over a week of activations aimed at various target audiences of guests. Set up before the official opening, an ephemeral kiosque was designed by…]]>

Creative Direction in collaboration with Matière Noire Production by Atelier Lum Atelier Lum produced a series of events to celebrate the inauguration of the new Fondation Cartier site at Palais Royal over a week of activations aimed at various target audiences of guests. Set up before the official opening, an ephemeral kiosque was designed by…]]> https://www.atelierlum.com/work/savoir-rever-2024/ Mon, 16 Feb 2026 14:13:11 +0000 https://www.atelierlum.com/?post_type=work&p=3560

At the Cheval Blanc Hotel Paris, Louis Vuitton presents its exclusive collections. For the 4th edition of Louis Vuitton x Cheval Blanc, Atelier LUM created an immersive showroom. The concept, “l’Âme du Voyage”, is an ode to the house philosophy: let yourself be transported to daydreaming. From a boat, then aboard a train, visitors will…]]>

At the Cheval Blanc Hotel Paris, Louis Vuitton presents its exclusive collections. For the 4th edition of Louis Vuitton x Cheval Blanc, Atelier LUM created an immersive showroom. The concept, “l’Âme du Voyage”, is an ode to the house philosophy: let yourself be transported to daydreaming. From a boat, then aboard a train, visitors will…]]> https://www.atelierlum.com/work/les-essences-de-diptyque/ Tue, 08 Oct 2024 09:34:41 +0000 https://www.atelierlum.com/?post_type=work&p=3466

Launch press day to celebrate and reveal the Maison’s new fragrance collection: “Les Essences de Diptyque”. Inspired by a cabinet of curiosities, Atelier LUM creates and produces a scenography embodying the promise of the 5 fragrances: an ode to nature. Diptyque presents a creative laboratory, unveiling the mysteries and poetry of its fragrances. Talks and…]]>

Launch press day to celebrate and reveal the Maison’s new fragrance collection: “Les Essences de Diptyque”. Inspired by a cabinet of curiosities, Atelier LUM creates and produces a scenography embodying the promise of the 5 fragrances: an ode to nature. Diptyque presents a creative laboratory, unveiling the mysteries and poetry of its fragrances. Talks and…]]> https://www.atelierlum.com/work/high-end-showroom-savoir-rever/ Tue, 13 Feb 2024 13:24:58 +0000 https://www.atelierlum.com/?post_type=work&p=3367

Presentation of exclusive collections at the Cheval Blanc Hotel in Paris. Atelier LUM designs and produces all the scenography that is part of the strong architecture designed by Peter Marino. The concept is an ode to craftsmanship and avant-garde creativity, expressed through the fusion of materials. Leather, malting expertise and chrome elements embody Louis Vuitton’s…]]>

Presentation of exclusive collections at the Cheval Blanc Hotel in Paris. Atelier LUM designs and produces all the scenography that is part of the strong architecture designed by Peter Marino. The concept is an ode to craftsmanship and avant-garde creativity, expressed through the fusion of materials. Leather, malting expertise and chrome elements embody Louis Vuitton’s…]]> https://www.atelierlum.com/work/fragrance-launch-myriad/ Mon, 12 Feb 2024 10:47:03 +0000 https://www.atelierlum.com/?post_type=work&p=3329

Launch press day to celebrate and reveal the new Louis Vuitton fragrance, “Myriad”. Atelier Lum designs and produces an immersive scenography embodying the promise of “Myriad”: an ode to nature and life through moving light effects.]]>

Launch press day to celebrate and reveal the new Louis Vuitton fragrance, “Myriad”. Atelier Lum designs and produces an immersive scenography embodying the promise of “Myriad”: an ode to nature and life through moving light effects.]]> https://www.atelierlum.com/work/les-mondes-de-diptyque/ Mon, 12 Feb 2024 10:35:35 +0000 https://www.atelierlum.com/?post_type=work&p=3314

Launch press day to celebrate and reveal the new Diptyque Collection, “Les mondes de Dyptique”. For this event, Atelier LUM has recreated a timeless artistic workshop, enhanced by a scenography that pays tribute to the different worlds evoked in the house’s new creation. Olfactory, visual and auditory discovery around colorful booths representing the different worlds…]]>

Launch press day to celebrate and reveal the new Diptyque Collection, “Les mondes de Dyptique”. For this event, Atelier LUM has recreated a timeless artistic workshop, enhanced by a scenography that pays tribute to the different worlds evoked in the house’s new creation. Olfactory, visual and auditory discovery around colorful booths representing the different worlds…]]> https://www.atelierlum.com/work/launch-event-natural-way-aw23/ Mon, 12 Jun 2023 13:19:21 +0000 https://www.atelierlum.com/?post_type=work&p=264

Launch event for a press and VIP audience to celebrate the release of the new “Natural Way” AW23 collection, in the Icicle Parisian flagship. Atelier LUM accompanies Icicle in the presence of guest designer Yuni Anh and campaign photographer, Anders Edstrom, to emphasise not only Icicle’s dedication to the environment but also its commitment to…]]>

Launch event for a press and VIP audience to celebrate the release of the new “Natural Way” AW23 collection, in the Icicle Parisian flagship. Atelier LUM accompanies Icicle in the presence of guest designer Yuni Anh and campaign photographer, Anders Edstrom, to emphasise not only Icicle’s dedication to the environment but also its commitment to…]]> https://www.atelierlum.com/work/press-day-leau-papier/ Sun, 11 Jun 2023 13:21:12 +0000 https://www.atelierlum.com/?post_type=work&p=268

Launch press day to celebrate and reveal the new Diptyque Eau de Toilette, L’Eau Papier. For this event, Atelier LUM recreates a timeless artistic workshop, enhanced by a scenography that pays homage to the paper that served as the initial inspiration for this new fragrance. Guests are offered olfactive discovery, lunch, tea time and workshops…]]>

Launch press day to celebrate and reveal the new Diptyque Eau de Toilette, L’Eau Papier. For this event, Atelier LUM recreates a timeless artistic workshop, enhanced by a scenography that pays homage to the paper that served as the initial inspiration for this new fragrance. Guests are offered olfactive discovery, lunch, tea time and workshops…]]> https://www.atelierlum.com/work/launch-dinner-leau-papier/ Sat, 10 Jun 2023 13:22:31 +0000 https://www.atelierlum.com/?post_type=work&p=274

Launch dinner to celebrate and present the new Diptyque Eau de Toilette, L’Eau Papier, to influencers. For this event, Atelier LUM invests an art gallery to set a timeless evening, enhanced by a scenography that pays tribute to the paper, which sparked the inspiration for the new fragrance. Guests embark on an olfactory journey through…]]>

Launch dinner to celebrate and present the new Diptyque Eau de Toilette, L’Eau Papier, to influencers. For this event, Atelier LUM invests an art gallery to set a timeless evening, enhanced by a scenography that pays tribute to the paper, which sparked the inspiration for the new fragrance. Guests embark on an olfactory journey through…]]>